JCPenney: Rightsizing and Revitalizing – Blog
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JCPenney's $1 Billion Retail Revamp Focuses on Consumer Rewards
JCPenney Tells Consumers to 'Make It Count
JC Penney and Pinterest Team Up to Target Moms at a Mall Near You
Dealmakers Magazine May 22, 2015 by The Dealmakers Magazine - Issuu
The 8 Point Path To J.C. Penney's Obsolescence (OTCMKTS:CPPRQ
Repositioning a Brand: JCPenney Pushes Brand Reinvention Too Far
Repositioning a Brand: JCPenney Pushes Brand Reinvention Too Far