JCPenney: Rightsizing and Revitalizing – Blog

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Strategic Management

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Shoptology on LinkedIn: JCPenney: Rightsizing and Revitalizing

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JCPenney's $1 Billion Retail Revamp Focuses on Consumer Rewards

JCPenney Tells Consumers to 'Make It Count

JC Penney and Pinterest Team Up to Target Moms at a Mall Near You

Dealmakers Magazine May 22, 2015 by The Dealmakers Magazine - Issuu

The 8 Point Path To J.C. Penney's Obsolescence (OTCMKTS:CPPRQ

Repositioning a Brand: JCPenney Pushes Brand Reinvention Too Far

Repositioning a Brand: JCPenney Pushes Brand Reinvention Too Far