The New Adidas Sports Bras Are So Supportive, It's No Wonder The Campaign Went Viral - Narcity

Adidas shocked the internet last week with a titillating new ad campaign depicting a grid of bare breasts to promote their new sports bra collection. Since no actual sports bras were shown in the photo that went viral on Twitter, we were curious to see what the hype was all about.

Support For All: Why We Re-Engineered Our Entire Sports Bra Portfolio

adidas on X: Support is everything. Whatever the sport, women deserve freedom and comfort to move however they choose. That's why we redesigned our sports bra collection to cater for more women

Adidas Frees the Nipple With Its New Sports-Bra Campaign for Women - WSJ

Adidas Frees the Nipple With Its New Sports-Bra Campaign for Women - WSJ

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Support For All: Why We Re-Engineered Our Entire Sports Bra Portfolio

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The New Adidas Sports Bras Are So Supportive, It's No Wonder The Campaign Went Viral - Narcity

Why Everyone's Talking About the New Adidas Sports Bra Ad

Adidas' bare breast campaign to promote its sports bras sparks heated debate online

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