TASK 4 – How to visualize brand identity? – lottevanheddegemptsb

1) Define elements of brand identity Logo or wordmark. A logo is a graphic symbol, whereas a wordmark or logotype is just the words of your company or product name set in a specific, fixed way. These elements should be professionally designed and set. Different logo “lockups”. While your logo should always be rendered consistently, you will…

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Level™ — Logo, Brand Identity, Brand Guidelines