Co-founder of Kim Kardashian's $3.2bn viral brand Skims on moving away from paid social
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The reality star’s shapewear empire is expected to report over $400m in sales for 2022. We catch up with its CEO, Jens Grede, to hear how he is ready to evolve its marketing strategy.
Co-founder of Kim Kardashian's $3.2bn viral brand Skims on moving away from paid social
Soho House Emma Grede
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